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The death and rebirth of attention
The death and rebirth of attention

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Attention is the basis of our free will, allowing us to direct our minds as we choose. Technology poses a threat to this individual agency, writes Carolyn Dicey Jennings, but may also yield new rewards. Social media harnesses our attention . . .

Attention is the basis of our free will, allowing us to direct our minds as we choose. Technology poses a threat to this individual agency, writes Carolyn Dicey Jennings, but may also yield new rewards. Social media harnesses our attention for incentives that aren’t our own, sublimating it into the interests of the group. We are trading our individual power for collective power, and we need to understand the risks and benefits of doing this.  Attention is the source of our power. Before every choice and action, you first organize your world through attention—your priorities push some things closer to the center, other things to the sidelines. The center then shapes your thoughts, choices, and behaviors. Without this ability we would not have agency or autonomy—we wouldn’t be selves. But we are more than selves. Our priorities and projects are bound up with ot…

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